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Behavior is how we do what we do
there’s hundreds of behaviors that are
out there literally hundreds
from the hundreds we’ve identified the
highest leveraged behaviors
to help people grow trust from the
hundreds there’s 13.
they will build trust faster they will
destroy trust faster
they’re disproportionate they’re high
leverage it’s like the pareto 80 20 rule
build it faster destroy it faster and
the first five
flew out of our character behaviors of
character
talk straight by the way all the
behaviors are phrased in two word
expressions
for simplicity and clarity talk straight
demonstrate respect create
transparency right wrongs you make it
right when you’re wrong
show loyalty meaning this you speak
about people as if they were present
versus sweet talking in their face and
then bad mouthing behind their back
so let me go to the next five the next
five flow out of our competence
so this is six through ten deliver
results
you deliver you perform get better what
we’re doing today we continuously
improve to build capabilities
confront reality we take things head on
even the tough things
clarify expectations we’re deliberate
we’re explicit it’s two-way it’s up
front
practice accountability let’s look at
the last three
the last three flow out of both our
character and our competence in equal
amounts
so number 11 listen first the opposite
you listen last
the counterfeit is when you listen but
you don’t understand
number 12 keep commitments the opposite
you break commitments the counterfeit
was when you over promise
and then under deliver and number 13
extend trust we start with that we end
with that
this is so vital to leadership in fact
i’ll put it this way
the very first job of a leader your
first job is to inspire trust and your
second job
is to extend it.