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So what are some of the lessons that
I’ve learned and so you know there are
many many different lessons but I think
there’s I’ve got two slides here of the
key ones the first lesson that I’ve
learned is fail faster I wish I had
invented that expression because the
minute I saw that expression which is a
Silicon Valley expression I don’t know
who invented it I was like that is
exactly where I’ve made mistakes at
various points in my career it’s not
that I failed not that I did those
things but some of those failures I
spent way too long
shutting them down I didn’t realize this
isn’t this isn’t working I need to
radically move fast change because this
is never going to work so you want to
fail faster another is you don’t want to
tie your ego to a particular business as
an entrepreneur if you think if you have
this model in your mind that is that
Mark Zuckerberg model where you have one
genius idea and then it goes to the moon
it actually can be very paralyzing I
don’t know how many young entrepreneurs
I’ve met who are desperate to think they
might have gotten that brilliant idea
they’re desperately afraid someone will
steal it and so on it so they never
actually do the thing they dream but
they they wish and they hope and they
don’t do it whereas in fact you just
have to get started you have to accept
real entrepreneurs fail and fail and
fail but if you enjoy yourself along the
way if you’re creating and you’re
innovating and you’re liking and you’re
learning what you’re doing you will
succeed in the end because the only way
really to be an entrepreneur outside of
those few rare cases where people hit it
lucky very young is to grow and to learn
and to be able to restructure and
rethink about how you do everything but
there’s even more lessons so other
lessons that I’ve learned is that in
today’s interconnected world and it is
so interconnected already but it is
about to become a lot more so we’ve got
the next billion people coming online in
the next five to ten years we’ve got
Internet of Things where more and more
devices are connected to the Internet
more and more data there’s all kinds of
things in that kind of world
I have always succeeded when I’ve let go
of top-down control when you’re in a
networked society in a networked world
you cannot do
command-and-control and expect to get
anywhere what you have to do is open up
let people participate and this this I
think applies in almost every business
almost every business situation with
partners with employees with all kinds
of people to say look I don’t have all
the answers I can at best be a coach and
a guide I can help coordinate but the
greatest ideas are gonna come from my
partners for my customers from my
employees and you can’t get there with
top-down control you have to let go you
have to provide an environment where
people feel safe at coming up with an
idea they feel rewarded for thinking
together with you and there are always
be ways of benefiting and this is a very
opposite and a few businesses still
probably do I would concede have some
sort of intellectual property patent I
puff culture where a certain degree of
secrecy is necessary because you’re
trying to gain an edge over your
competitor but in most cases that is no
longer true in most cases you’re far
better off sharing your innovations
early getting people on board getting
people participating rather than trying
to invent something behind closed doors
that’s gonna blow away the whole
industry sometimes you can still do that
but it’s much rarer than it used to be
and you basically want to build systems
to allow creative partnerships to
flourish I’ll just give you an example
and this is a Wikipedia example not a
business example so Wikipedia everything
in Wikipedia is completely freely
licensed so you can copy modify
redistribute redistribute modified
versions it’s it’s like open source
software take it and do what you want
with it and what this means is that
there have been many many different
projects around the world to help with
distributing Wikipedia to people who
can’t afford internet access several
years back there was a fantastic project
in Argentina where the Argentine in
Wikipedia community and a local software
development community they got together
and they created an offline reader
version of spanish-language Wikipedia
which they put on two DVDs and they
distributed through Educare an
educational charity in argentina to
schools where either they the school
didn’t have internet access or if they
had it it was too expensive to just let
the students use it but they had
computers in a computer lab with DVDs
and so they
created and they distributed this and
suddenly tens of thousands of children
had access to Wikipedia who had not had
access before and what is fascinating
about that whole example is that nobody
asked permission nobody came to the
Wikimedia Foundation and asked
permission they already had permission
we already let go and said look take it
do what you want with it and so that
meant that this group of people who had
an idea they were able to just move
forward and we didn’t try to go in and
say oh well here are specifications
here’s the mandate of how you have to do
it which you would never get anywhere
with that you just say look yeah that
sounds fantastic you know whatever you
want to do go and do that and a lot of
amazing things have come from that and I
think this principle applies to all
business today this idea of saying open
up let people participate let people do
what they want to do and you will
benefit in indirect ways in an enormous
way because of this phenomenon of super
minds that you don’t have all the
answers that the answers come from all
of us working together and leveraging
technology to get somewhere
you.